FIDM presents to Urban Decay

I teach Beauty Branding at FIDM, an advanced marketing class focused on the industry.  And to make it more applicable and interesting I ask friends at local brands to sponsor class projects. 

This past Fall, Urban Decay and Smashbox were our focus brands.  And last week Urban Decay invited a few students from their group to come and present their findings.
Focusing on business development the 18 person group was broken into:
The presentation went very well and I really believe that the best way to learn something is guided application.  Whatever industry is your passion the most important elements to succeed are:
I was so proud of these girls as they walked through their findings with the UD sales team.  And I thought how important it is that we all find both pleasure and pride in our work. 

One doesn't work without the other.